INTERWINE CHINA 2026

INTERWINE CHINA 2026: The Epicenter of Global Wine & Spirits in Guangzhou
Mark your calendars for May 21–23, 2026, as Guangzhou, China’s vibrant trade hub, hosts INTERWINE CHINA—the most influential international wine and spirits expo in Asia. Now in its 25th edition, this premier event will unite over 2,500 exhibitors from 50+ countries, showcasing an unparalleled spectrum of beverages, from fine wines and craft beers to premium spirits and sake.

Why Guangzhou?
As the heart of the Pearl River Delta, Guangzhou offers unparalleled access to China’s dynamic beverage market. With a burgeoning middle class and rising demand for premium products, the city’s strategic location and robust logistics infrastructure make it the ideal gateway for global brands eager to tap into Asia’s $100+ billion wine and spirits industry. INTERWINE CHINA 2026 will leverage this momentum, facilitating over 50,000 trade visitors—including importers, distributors, retailers, sommeliers, and hospitality professionals—to drive cross-border partnerships.

Expo Highlights:
- Global Showcase: Discover exclusive vintages from renowned regions like Bordeaux, Burgundy, Napa Valley, and emerging terroirs in China, Chile, and Georgia. Spirits aficionados will explore whiskies, gins, baijiu, and artisanal liqueurs.
- Tastings & Education: Participate in 200+ masterclasses, seminars, and blind tastings led by industry icons. Topics include market trends, sustainability, and digital marketing for beverage brands.
- Innovative Zones: Explore dedicated pavilions for organic wines, craft beers, and non-alcoholic beverages, alongside the latest in packaging and technology.
- Networking & Deals: The event’s B2B matchmaking platform will pre-schedule 10,000+ meetings, streamlining connections between suppliers and buyers.

A Catalyst for Growth
INTERWINE CHINA 2026 transcends traditional trade fairs. It’s a hub for innovation, where industry leaders debate sustainability, regulatory shifts, and consumer preferences. For international brands, it’s a launchpad for entering China’s market; for domestic players, it’s an opportunity to elevate global collaborations.

Join the Celebration
Beyond business, immerse yourself in Guangzhou’s rich culture. From Michelin-starred dining to historic tea houses, the city offers a perfect blend of commerce and tradition.

INTERWINE CHINA 2026 isn’t just an expo—it’s the future of beverage commerce. Reserve your space now to be part of Asia’s most pivotal industry gathering.
Venue: China Import and Export Fair Complex, Guangzhou
Website: www.interwinechina.com
Registration Opens: Late 2025

Where global flavors meet Asian opportunity.